Hometown Bank and Spectrum Sign Systems have worked on several projects over the years. A major rebrand brought the two of us together once again.
Spectrum Sign Systems met with Hometown Bank to understand the scope of the project and their needs. The goals were to rebrand all locations and reuse existing sign structures where possible.
Rebranding Project
Hometown Bank selected some vibrant colors for their new brand and we were excited to help them bring this fresh new look to their branches. They have locations throughout southern Minnesota and the western suburbs of the Twin Cities.
The rebrand was a major project consisting of removing signs, wall repair, refurbishing signs and creating and installing new signs.
Project management keeps things on schedule
We conducted site surveys at each branch to assess what needed to be done. Each location had different needs so we created a sign inventory and detailed plan for each location. There was a considerable amount of repair work involved which required a great deal of coordination between Spectrum Signs and Hometown Bank.
Our project management team created a detailed schedule to ensure everything would be completed in a timely manner, and would cause the least amount of disruption for their customers. They communicated these timelines with the Hometown Bank team.
Reusing existing sign structures
We were able to save Hometown Bank money by refacing and repainting many existing sign structures.
The sign package included:
- Exterior on-wall signage
- LED digital display message centers
- Pylon signs
- Wayfinding signage
- Interior logo displays
- Conference room signs and logos
- Door vinyl
- Interior glass vinyl
- Window vinyl
- Room plaques
We appreciate our partnership with Hometown Bank and we are excited to help them bring this fresh new look to all of their locations.
